Young entrepreneur create her own style and transform, with quality, seeds, leather and penalty into accessories of high value added with sales in a vast region of Brazil.
When she finish her graduation in fashion’s designer she wants more. With a enterprising description, since the period of college she shows her negotiating profile, with her production of bijouterie, that she sold to her best friends.
When she finish her graduation in fashion’s designer she wants more. With a enterprising description, since the period of college she shows her negotiating profile, with her production of bijouterie, that she sold to her best friends.
Renata, after the college, start a training on SENAC at Ribeirão Preto about production of bijouterie. There she learns how to manipulate small parts, definitively, entered on the market that she evaluated promising.
Before installed her atelier at Uberlandia, Renata went to the market to understand more about the behavior of the accessories segment, for example, what is the biggest demand and also, the offers of this market.
“I discovered that what was in lack were parts more elaborated and of quality. Thus, I choose my business, where I offers products with qualities and singles, I don’t make copies of my creations. Each part is different then others”.
The business is so well that the initial proposal to sell to people needed to be reviewed, and the atelier was transformed into retail store.
This article shows us that criativity, technique, studies and authenticity are welcome attributes for a successful entrepreuner.
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ResponderExcluirI do agree with Maria Inês and I believe that Renata is another example of an entrepreuner. When a person is not afraid to take risk and really love her business things tends to succeed.
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